If you have already obtained a cloud hosting account through a different company prior to now, you have most likely encountered a situation where you need to wait for hours, sometimes even for a day or two to have your new account set up and activated. The procedure is in most cases automated, still with the majority of payment systems a new financial transaction goes in the queue and is completed when a live person sees it. With small hosting companies, this might happen once a day at a certain time and if you've obtained an account via a reseller previously, you've probably waited for quite a while. In this way you lose valuable time in waiting rather than spending it on working on your web sites.